Vending business: coffee machine as a source of income. How much does a coffee vending business bring?

23.12.2015

Every budding vendor - and this is not surprising - is interested in the profitability of coffee machines. And in order to raise interest in themselves, many companies are disingenuous, inflating numbers, and sometimes they simply openly take them out of thin air.

We conducted a survey of SuperVending clients and partners and came up with real guidelines that allow you to find out how much profit to bring coffee machine.

Factor one - location

First of all, the profit from a coffee machine depends on the chosen point. Where you plan to put trade equipment There must be at least 50 permanent staff + waiting or gathering places.

If there is a choice between high “fluid” traffic or low traffic, but with a waiting area, you need to choose the second option.

For example, in a shopping center, the profit from a coffee machine will be higher in the technical area where employees communicate/smoke/drink coffee than at the exit. The chances that a store visitor will stop to drink coffee are always lower than the chance that a person working there will take at least a portion of the drink in a day.

If you find a location near the waiting area where more than 50 people work, 80% of the time the location will be profitable. It needs to be tested!

Factor two – testing

No one, not even a seasoned professional, can determine at first glance how much profit will be from coffee machines at a particular point. Testing is always needed. So your success, first of all, depends on your perseverance, and not on luck, as many people think.

How to test a location with minimal cost and maximum accuracy?

To determine the profit from a coffee machine, you should not take exactly the equipment that you ultimately plan to install. If the point turns out to be a “failure”, you will only waste money. Take any small machine that can be disassembled into two parts and can be easily transported by a regular car.

Install the machine at the point and record the counter for beverage sales and revenue. This option is now available on any machine.

For example, you sell approximately 40 glasses per day. This means that the profit will be 40/2 = 20 thousand rubles per month.

How to calculate net profit in the vending business?

Average number of drinks sold * average price of a drink * number of days in a month = revenue

For example, if the building has only 1 day off per month (that is, 26 days when the machine is used), the average number of glasses per day is 40, and the average cost of a drink is 35, you will get the following equation

40*35*26 = 36,400 rubles per month

Now from this amount we subtract the cost of coffee and powders (this is 25% of revenue), the cost of rent (usually 10% of revenue), 1000 rubles for gasoline and 500 rubles for other expenses

It will turn out to be about 22,000 rubles per month.

Naturally, it is impossible to predict the exact figure. Vending machines cannot generate the same profit every month. Somedays there will be more, somedays less. But for an average result this formula is quite accurate.

What is important to pay attention to?

There are nuances that will help you quickly develop your vending business and increase your profits.

  • Seasonality
  • Quality of ingredients
  • Appearance of the machine

If you have a dirty or heavily scratched, crumpled coffee machine, you can’t count on good profits. Such a “monster” will only scare away customers.

  • Rent

The adequate cost of renting a point is 10–15% of revenue. If they ask for more, then this is already robbery. If it's less, there's probably something wrong with the place. For example, there is a high risk of vandalism, which the owner of the premises is silent about, luring you with a favorable rental price.

A successful businessman does not have his head in the clouds - he calculates both possible revenue and possible losses. Yes, in vending the risk of losing is much less than in any other business area. Especially if you work on used equipment.

According to statistics from SuperVending clients, the maximum losses are 20–30% of the initial investment. And in case of successful development, this amount can be repaid in just a month. Nevertheless, it is also important to think about risks. If you become complacent, you may miss something important.

Let's summarize

Calculating the estimated monthly profit from a coffee machine requires a comprehensive assessment of all items. We have listed only basic factors. But there are a number of other secrets - for example, when newcomers contact SuperVending, we help them choose a specific machine model, depending on the plans, capabilities, chosen point, development plans and a bunch of other parameters.

Selling services through automated systems called vending. In our country, coffee, snack products, chocolate, carbonated drinks are sold through vending - these products are popular among the population. Machines for preparing coffee drinks are installed in crowded places, such as supermarkets or business centers, so that employees and customers have the opportunity to drink a cup of aromatic coffee at any time.

To sell machine-made coffee, you need to purchase or rent a machine. When renting a coffee machine, you will have to comply with the terms of the contract and purchase consumables from a specific manufacturer, the prices of which are often inflated. If an entrepreneur does not know the capacity of a retail location and is unsure how the drink will be sold, it is better to rent a machine.

Installing your own machine is more cost-effective. You can choose any supplier of goods, refusing to purchase branded coffee, which will reduce the cost of each cup of drink sold. Imported devices purchased in Germany, Spain or Italy are highly reliable, which is why most entrepreneurs give preference to them. But they have a significant disadvantage - the high price, which is prohibitive for beginning entrepreneurs. Therefore, when starting a vending business, businessmen purchase used European devices, or analogues from China or Korea.

To attract regular customers, it is important that the machine prepares delicious coffee. The device, located in a walk-through area, requires about 20 kg of consumable products, 300 liters of water, and plastic or paper cups every month. To attract regular customers, it is desirable that all ingredients be high quality, and the coffee was brewed with excellent taste characteristics.

Required documents and choice of tax system

If a businessman has purchased one or more coffee machines and plans to service them himself, it is more profitable to register his activities as an individual entrepreneur. When the business takes off and the need to hire staff arises, it is advisable to open a limited liability company.

An entrepreneur who has opened an individual entrepreneur or LLC has several options for choosing a tax system:

  1. Simplified system: 6% of turnover
  2. Simplified system: 15% income minus expenses
  3. Imputed tax on vending machines

If the entrepreneur cannot confirm his expenses and income (the device is not installed cash register equipment), the choice of the first taxation option is optimal. When it is possible to confirm all expenses and income, the second scheme is suitable. And the choice of imputed tax will be beneficial only when the company or entrepreneur achieves significant profits or the amount of imputed tax on the machine turns out to be less than the percentage of turnover.

How to choose a place to install the device?

Places with high traffic and a waiting area that is constantly filled with people are suitable for installing a coffee machine. For example, a railway or bus station, a public transport stop, a car service center, a shopping center, a clinic, a hall of an institute or any administration are suitable for installing a coffee machine.

A shopping center is an ideal place for vending machines

If a place is chosen that is passable, queues may form at the device. Under such conditions, it is important that the machine prepares drinks quickly while maintaining the same level of coffee taste. IN good location the machine prepares 80–100 cups of coffee per day, bringing income to the business owner in the amount of 30–50% of the cost of the drink. With low sales volumes, the owner’s profit is noticeably lower - 10–20% of the price of a glass of coffee.

To install the machine in the selected premises, you need to agree with its administration to rent 1 meter of space and protect the coffee machine.

Coffee machine maintenance

To ensure uninterrupted operation of the coffee machine, it must be refilled with coffee raw materials, repaired and money withdrawn. At the initial stage of the project, the machine is serviced daily: the operation of all mechanisms, the supply of ingredients are checked, and they are cleaned of dust and dirt. Over time, the frequency of visits is reduced to once every two days, and then consumables are changed once every three days.


A service specialist visits an average of ten points of sale per day, checks the condition of the machine, and obtains proceeds in small bills and coins.

Requirements for consumables

In order for the machine to prepare delicious coffee, it is better to purchase high quality ingredients. Even if a glass of drink costs 5–10 rubles more, delicious coffee will attract a significant number of customers.

Consumables that need to be replenished regularly:

  • Various coffee compositions.
  • Granulated sugar.
  • Dry cream in granules.
  • Water.
  • Plastic or paper cups.
  • Sugar stirrers.

Most coffee machines do not need a water connection - it is poured inside the machine. It is better to fill in purified water. Some entrepreneurs try to save money by pouring water from the tap, which greatly spoils the taste of the drinks. Consumables are purchased in special stores that sell raw materials for vending - regular coffee cannot be poured into the machine.

How to choose a device?

Experienced businessmen have come to the conclusion that for a vending business to be profitable, it is necessary to rent/purchase and service at least 5 coffee machines. First, you should rent one device and evaluate its performance. After this, several more coffee machines are installed in public places, without waiting for the first machine to pay for itself.

Also, experts do not recommend purchasing previously used machines for people who do not have experience in their repair and adjustment. The new device will be under warranty, but a used coffee machine will have to be repaired on your own. On average, a coffee machine becomes profitable after just a year of operation.

Possible risks and business prospects

The first thing a novice entrepreneur should be wary of is damage to property by hooligans. To minimize these risks, devices should be placed inside a secure area. If you decide to install an outdoor coffee machine, you can insure it against damage and loss.

The area where the coffee machine is installed may not be crowded enough. If the device does not become profitable within 2-3 months, move it to another location.

It is believed that the coffee machine brings more income, if next to it you install a machine selling snack products: chocolate bars, cookies, nuts, sweets. A person will drink coffee and at the same time have a snack.


Offer your customers a large selection of coffee drinks - so that everyone can find their favorite

Despite the saturation of the market today in many educational institutions or office premises there are no coffee machines installed. While residents of megacities are accustomed to the presence of such machines in crowded places, residents of the regions have only recently tried and fallen in love with machine coffee, so regional vending has good potential for development.

Cost calculation and payback forecast

To understand the costs of placing the device, you need to make calculations. The cost of one new machine, depending on the characteristics, ranges from 200–250, used - from 60 to 200, rental of a coffee machine - 1.5–3 thousand rubles. per month. The price for renting a square space in the lobby of an office building or shopping center is from 1 to 10 thousand rubles, the cost of ingredients is 5–10 thousand rubles. If you service the device yourself at first, you can save on labor costs for maintenance personnel.

Table: initial costs

In order for a vending business to generate stable profits, the following conditions must be met:

  • The cost of 1 coffee drink should not exceed 10–13 rubles.
  • The cost of a finished glass of coffee should be at least 30–40 rubles, i.e. the trade markup for one serving should be 20 rubles or more.
  • It is necessary that at least 20–30 servings of the drink are sold per day, and better - from 50 pieces.

Based on the given data, a calculation is made possible income. If we take the minimum profitability indicators (20 drinks per day and a price of 30 rubles), daily revenue should be at least 600 rubles, of which 200 rubles. – only the cost of drinks. The monthly income from one coffee machine should be 30*600=18 thousand rubles. and more. With small sales volumes, additional costs (rent, raw materials) can be kept at a low level within 10–15 thousand rubles, and already in the first months of installing the device you can receive a small (3–8 thousand rubles) but stable profit .

Table: pros and cons of organizing a vending business in Moscow and the regions

Moscow, St. Petersburg Regions
Pros
  • Many crowded places;
  • Popularity of coffee machines among residents;
  • High wages, high demand for coffee;
  • Large trade margin;
  • There are many organizations that sell and service coffee machines;
  • It's easy to buy consumables.
  • Growing popularity of coffee machines;
  • Cheap rent;
  • Low competition;
  • Few coffee machines, great potential for business development.
Cons
  • Expensive rent;
  • High level of competition;
  • Risks of raider attacks.
  • Low salaries, demand for coffee is lower than in big cities;
  • Lack of sales points for coffee machines and service;
  • There is nowhere to buy consumables;
  • Small trade markup for the same cost.

Vending trade is a very popular type of income for owners and a great way to save time and gain a number of significant conveniences for the buyer. After all, you just need to press the desired button and insert a certain amount into the bill acceptor, and you can get what you want.

The most popular type of vending machines are coffee machines with coffee beans (or instant), but there are many other vending machines for many types of goods, from chewing gum to souvenirs. Let's look at the most popular vending machines that can bring significant profits to their owner. In this article we will look at other profitable vending machines.

Coffee machine

Naturally, the most famous type, which we will talk about in a little more detail. This device will be appropriate in the office, store, or wherever you place it. This unit is installed even on the street, and there it is able to provide high profits to its owner.

Another advantage of this device is that it gives you the opportunity to try more than a dozen different types drinks without the intervention of a bartender or barista. Self-service is a very convenient thing, whatever one may say. And yes, the price in Moscow for such coffee is very low.

You can install a coffee machine in the following places:

  1. Shopping mall. In fact, it’s easiest to see coffee machines there.
  2. Waiting rooms. For example, airports, train stations and other places. The most profitable vending machines are installed there.
  3. Financial institutions. Here you can drink coffee while you stand in line to pay your rent. Very convenient.
  4. Schools. Of course, coffee machines are rarely installed in places where children study. The fact is that this drink is harmful for a small organism. But no one bothers.
  5. Mail. The benefits here are the same as in financial institutions. You just need to buy the device.
  6. Cinemas and other entertainment centers.

The coffee machine itself is priced between $1,500 and $5,000. The price depends on the functionality of the model, as well as the ability to buy a used coffee machine. Additionally, you need to spend from 150 to 200 dollars on coffee refills and about the same cost on chocolate and other drinks. The total cost will be $1,800, which in principle is not that expensive.

As for payback, the machine will begin to bring you profit only after 1-2 years, which is, in principle, normal. Although it all also depends on how many people are passing nearby. In principle, many people love coffee, and therefore a direct relationship can be established between the number of people passing by and potential profit. Selling hot aromatic drinks is a very profitable idea.

Snack machine

Business with snack machines in our territory is a relatively new phenomenon. These machines are equipped with refrigerators and their main purpose is to sell packaged products. In addition, such machines can sell sweet water, chips and other small products.

Snack machines are divided into the following types:

  1. Conveyor. Such devices got their name due to the principle of supplying goods. A huge advantage is that you can load any small-packaged products into them.
  2. Spiral. Their essence lies in the fact that first the purchased products are placed in a special tray, and from there they reach the buyer. If the goods are fragile (may break), then a special elevator is designed for this purpose.
  3. Cellular. Everything is simple here - a person takes out all the products he needs from a special cell. Using this method, you can sell a huge number of goods, from fruits to cakes.
  4. Mini snacks. This type of snack machine is characterized, first of all, by its small size. Therefore, it is intended for dispensing tiny products that usually go well with coffee. Therefore, it is recommended to place such vending machines near coffee machines; people like to eat cookies with tea or another warm aromatic drink.

It is impossible to provide exact figures on payback, because everything depends on many factors: the location of the machine, the product sold (each has a different price and demand), economic period(so, in times of crisis, people are more inclined to save money and not buy small things like chips).

Lensomat

Many people have vision problems, and contact lenses are one of the possible options solutions to this problem. Therefore, installing lens mats (that’s what these devices are called) is quite a promising activity. The cost of such devices is about 150-200 thousand rubles. It all depends on the brand. The lens machine pays for itself within 5-8 months if you place the device in the right place. And where can you install the device?

  1. Shopping and entertainment centers.
  2. Clinics.
  3. Schools, universities.
  4. Gyms.

In general, lenses are an expensive product. Therefore, a special infrared sensor determines whether the product has been issued. If this does not happen, then the money is not debited from the client’s card. If it is not possible to sell lenses, the device can always be converted into another type of vending machine.

Soda vending machine

The business of selling sparkling water, despite the fact that Soviet times are long gone, is still considered a very profitable business with a high return on investment. The cost of a vending machine will be from 75 to 200 thousand rubles.

The price for one glass usually does not exceed 10 rubles. At this price, you will receive 15 thousand per month from one machine if you buy 50 cups. The math is simple. But if you sell sparkling water with syrup at a price of 20 rubles, then your monthly income can be 90,000 rubles, since it sells better with syrup. Well, of course, net income. That is, you need to subtract taxes, electricity and other expenses from this amount.

Ice cream machines

Another popular type of vending machines are ice cream devices. Their advantages are novelty, and hence low competition. Such devices have an interesting way of serving ice cream. The product is dispensed using a pump arm, a process that is usually very popular with children.

There are many interesting vending machines. It's better to buy them from us. Why? Because we install devices and teach you how to use them for free.

We looked at different vending machines that make a profit. But the choice is not limited to them. We have only listed the most profitable vending machines.

Welcome to the magazine about business and finance “Rabota-Tam”.

It's no secret that for many decades now, for many people on the planet, a morning that begins without coffee is no longer a morning. Coffee is drunk in villages and cities, and in many life situations this tonic drink turns out to be the most suitable option. Unfortunately, it is not always possible to take a sip of your favorite drink in a cafe or at home, and then a coffee machine comes to the rescue.

These products have always been and will be in demand, which means that with a competent approach to the issue, the coffee-producing machine will provide quick payback business and will bring good income. Where to start?

How much profit can a coffee machine generate per month?

Obviously, by calculating possible profits and inevitable expenses. And the first item of such expenses is the cost of a coffee machine. It is worth noting here that the difference in prices is quite large: if we are talking about new machine, then this is 75–400 thousand rubles, a used device can be purchased from 45–70 thousand rubles, but this solution is not always profitable, because completely unpredictable repair costs are possible.

Note that an “average” device, which has a large selection of drinks and does not cause trouble to its owner in technical terms, as of April 2015 can cost between 135-180 thousand rubles. Its payback will be approximately six months; accordingly, it is capable of providing about 150,000 rubles in profit.

However real income may differ significantly from this figure, both up and down. What does profit depend on? Probably, it depends on how income correlates with expenses, but here the situation is as follows: for an entrepreneur, a serving of coffee costs 8–13 rubles, and the buyer pays about 25–40 rubles for it.

Accordingly, one serving of a coffee drink brings an income of 15–30 rubles. As practice shows, one machine sells 40–80 servings of an invigorating drink per day. Accordingly, you can earn from 600 to 2400 rubles per day.

Which approximately equals 18,000–72,000 rubles per month. The average profit that a coffee vending business brings is, as practice shows, 38–42 thousand rubles monthly.

Main expense items

Necessary expenses include renting a space (from 2 to 10 thousand rubles per month), electricity consumed by the device (1.5–7 thousand rubles) and routine maintenance (minimum 500 rubles). It is easy to calculate that expenses vary from 4 to 18–19 thousand rubles per month.

Thus, it is clear that this business is capable of generating net profit from 5–6 to 60–62 thousand rubles monthly.

In some cases, income may even be zero: this is possible if renting a place for a machine is too expensive, while this very place is not very well chosen.

Many novice businessmen believe that even one coffee machine can bring sufficient profit, and if this does not happen, it is easier to sell one coffee machine than several. In many ways, they are right: experienced vending specialists say that it makes sense to start a business with one or two copies and expand it only when the income clearly exceeds the costs, and there are good places to install new machines.

Which coffee machine is better to buy?

Today, choosing a suitable coffee machine is not difficult: Russian market offers about a hundred models for every taste and budget, with up to 15 new models appearing every year.

Everyone builds their business differently: one of the good options for starting it is to buy a modest, inexpensive, but reliable model of a foreign or Russian production(for example, Azkoyen Venetto or FAS Fashion 600 E6). In the hope of making money from such machines, entrepreneurs often buy several machines, forgetting that renting a place to sell coffee and related drinks is an important component of success.

According to statistics, up to 30% of such copies, purchased “for future use”, without regard to the availability of a “passable” place, are sold in the first year after purchase. These are the ones that beginners who want to save money on starting a business should pay attention to.

On the other hand, when buying a “cool” coffee machine (for example, Kikko Max or Canto LB models), an entrepreneur can count not only on increased customer attention to the design of the mechanical seller, but also on making more purchases, since such machines offer a larger selection drinks (not only coffee, but also tea and even broth!), their varied dosage.

In addition, the quality of drinks in such coffee machines in the minds of the masses turns out to be invariably higher than in their less famous “brothers,” although this is not always true. It is also worth remembering that repairing an expensive mechanism will invariably be more expensive than repairing a “budget” one.

Do you dream of opening own business, but don’t feel like you have the strength to regularly carry out complex economic calculations and accounting? Today this is no longer a problem. Coffee machines as a business are becoming increasingly popular. At the same time, hot drinks are sold out very quickly.

But the financial investment in such a business is not that big. At the same time, the profit will not only quickly recoup all the funds spent, but will also soon become a real stable income.

Situation today

A coffee machine appeared in Russia relatively recently. In the 20th century, you could mostly find machines on the streets dispensing sparkling water with or without syrup. But today you won’t find them during the day, but machines selling hot drinks are common.

Meanwhile, judging by the statistics, this market segment has not yet been completely filled. Competition, of course, is present, but not as intense as in other, more complex types of business. Therefore, each coffee vending machine pays for itself perfectly and brings its owner a good income.

But before you organize your own business selling hot drinks, you need to calculate a few little things. In addition to a detailed consideration of all financial investments in coffee machines, a business plan will help you carefully consider ways to reduce production costs.

Why drinks?

In fact, there are quite a lot of similar devices. But experts recognized those that sell coffee as the most profitable. Why is this so? It's all about the product itself. People don’t buy newspapers so often, and they are accustomed to buying them at ordinary kiosks.

And on machines that dispense food or various snacks (chips, crackers, nuts), you cannot make a 100% markup on the product. Coffee machines as a business are very profitable business. After all, preparing one cup of a hot, invigorating drink is a maximum of half of its selling price to the buyer. And in some cases, cunning entrepreneurs manage to make much more money.

Where will we sell

For profitability of this business several factors influence at once. But the most important thing is the location of the machine. The volume of sales and the amount of profit in the end directly depends on it.

Where is the best place to place this equipment? Of course, where a lot of people regularly pass by. The most advantageous places are airport premises, train stations, secondary and higher educational institutions, large shopping centers, as well as buildings with a large number of offices.

The first two objects are the most successful in terms of sales of coffee, since there are always many people there who are forced to wait for their transport. Moreover, many of them need to warm up or somehow wait out half the night if the plane or train, say, is delayed. And coffee vending machines are becoming a real salvation.

This drink is no less popular in higher educational institutions. After all, students have to come to class very early. In most cases, the pairs end around 3 o'clock in the afternoon. Therefore, it is almost impossible to sit without a cup of hot coffee. This is where your equipment will be in great demand.

It is also very important to install coffee vending machines in close proximity to office buildings. Early arrival at work, as well as intense mental activity, negatively affect the performance of employees. Come to your senses and cheer up with minimal costs Your coffee will help them in time and money.

Under no circumstances should such equipment be installed somewhere under the stairs or in a nook. People simply won't notice your unit or won't want to approach it. The machine should be in a prominent place and attract attention with its bright design.

How to care for equipment

Don't forget about maintaining your device. The profitability of a coffee machine very much depends on how attractive it looks and how smoothly it works.

If equipment for preparing hot drinks is not washed from time to time (every 3 days approximately), it will emit a rather unpleasant odor. It, of course, only pushes customers away. In addition, you need to constantly ensure that the device does not run out of ingredients. Otherwise, it will cease to be in demand.

Be sure to check all systems for technical failures, errors and breakdowns. Ideally, you should hang a sign next to the machine indicating contact phone number for complaints and claims with a request to call with any questions that arise. This will help you have good control over your own business and troubleshoot any problems in a timely manner.

What types of coffee vending machines are there?

There are several varieties of this technique. And all of them are very relevant and profitable today. But there are a lot of differences.

The first factor by which coffee machines are sorted is size. Some models cover approximately 1 square meter of area, while others cover 2-2.5 times more. The first ones are more convenient to place when there is a lack of free space. The latter are very relevant in the case of neighbors with competitors. The more variety of drinks a machine can offer, the higher its attractiveness in the eyes of potential buyers.

The second factor can be safely called the country that is the manufacturer. The set of functions, cost, and quality of the equipment often depend on this. Devices from Italy, as well as other European countries, have the highest prices. At the same time, domestically produced equipment is inferior in cost, but not by much. The average price of a coffee machine today varies between 100-300 thousand rubles.

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