Document title: Merchandiser resume
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Experience
For the specialty “merchandiser”, education is not as important as existing experience in the field of trade. Therefore, the chances of getting a vacancy will increase significantly if the applicant inserts a complete list of all previous jobs with positions in the sample resume for a job as a merchandiser.
Job responsibilities
A description of previously performed functional responsibilities can play a key role for the merchandiser. This includes the following points:
- use of planograms when displaying goods;
- monitoring expiration dates and rotation of goods;
- removal of inventory at retail outlets;
- preparation of purchase requests;
- design of shelves and display cases;
- organizing and conducting promotions for buyers;
- generation of photo reports;
- preparation of sales reports.
Skills
Among other things, it is important to describe the skills acquired in previous jobs. It is good if the applicant has knowledge of economic analysis, is able to work with large amounts of information and is an experienced PC user.
Additional information
Since field specialists of this profile are most in demand, when compiling a portfolio, regardless of the selected merchandiser resume sample, it is important to indicate such points as having your own car and willingness to travel. A definite advantage for this position will be readiness for field work and business trips.
The example merchandiser resume below will serve as a template for creating your own presentation.
You can contact him via the internal mail of the Rabota.ru website). She dreams of working in the trade industry, but has not yet decided what she wants to be - a merchandiser or a sales representative. Moreover, the applicant has little idea of how these two specialties differ. Raboty.ru consultants explain how these professions differ and help eliminate shortcomings from your resume.
Original resume
Emma
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Year of birth: 1985 City: Moscow
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Wishes for future work
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Job title: Merchandiser, sales representative Industry: Retail
Work schedule: full time
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Experience
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1-3 years Nikfa LLC, from April 2005 to present Position: Sales agent Interaction with retail stores Carrying out promotions Product placement control Product display control Control of balances and their timely replenishment Ares LLC, from September 2003 to February 2005 Position: Retail salesperson Communication with buyers Reception and display of goods Working at the cash register Improving your professional level |
Education
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Basic - secondary special MPEC, Moscow, from 2002 to 2006 Specialty: Commodity Science |
Professional skills
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Negotiating, concluding contracts, knowledge of sales techniques. Ability to communicate with people, ability to make decisions. Confident PC user. |
Foreign languages
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English: beginner |
More information
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Executive, responsible. I want to develop in trade. |
Expert opinion
Employment expert commentsRaboty.ru:
Emma plans to build her career in the trading industry. It is clear that the girl made this choice consciously. She received a specialized education - a diploma in merchandising. I wasn’t afraid of starting positions: I worked as both a seller and a sales agent. Moreover, she worked in these positions for quite a long time - 2 years. This fact immediately attracts the employer’s attention - it is clear that the candidate is a serious person and understands “what’s what” in trading. Emma's resume is clearly structured.
Emma is applying for two positions at once - merchandiser and sales representative. From a telephone conversation with the girl, it became clear that she had little understanding of the difference between these specialties. This is understandable: professions for Russian business are relatively new. However, you need to remember that a merchandiser and a sales representative are two completely different specialties.
We differentiate between professions
A merchandiser is an employee who is responsible for the availability of goods on the counter, placing them on the shelves and display cases of the store. It essentially puts into practice the “rules of the five R’s” (the right product in the right place, at the right time, in the right quantity and at the right price).
A sales representative is an intermediary between the supplier and the seller of the goods. He concludes supply contracts on behalf of the company, and even has the right to sign. Driving skills are highly desirable for a sales representative (ideally having a personal car), since getting around all the “points” by public transport is not easy, given Moscow traffic jams.
Making a choice
To help Emma decide on a profession, you need to find out what professional skills she has. The girl admitted that she placed “negotiating and concluding contracts” in the “Professional skills” column simply “because it might come in handy.” In fact, she never had to face these responsibilities.
It turned out that in her previous places of work, Emma was involved in window dressing and developing promotional activities. Moreover, the girl studied professional literature on organizing retail space, although she did not indicate this in her resume. Therefore, taking into account all of the above, we suggested that Emma focus on the position of merchandiser.
We are making amendments
So, so that the employer quickly understands that this is an experienced merchandiser who is interested in his business, let’s make amendments to the resume:
- Instead of two positions, we indicate one - the one for which we can create an “ideal” resume that “hits the target.”
- We specify job responsibilities.
- We completely replace professional skills - no general words, vague phrases, personal qualities - only knowledge and skills in the profession.
- We clarify the place of study - the employer should not guess what the indicated abbreviation means.
- Let us reformulate “Additional information” - other personal qualities are important for a merchandiser.
Correct resume
Emma
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Date of birth: 1985 City: Moscow Contacts: [email protected]
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Wishes for future work
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Position: merchandiser Industry: Retail trade. Salary (minimum): 18,000 rub. Work schedule: full time. |
Experience
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1-3 years Nikfa LLC, from April 2005 to present. Position: sales agent. Ares LLC, from September 2003 to February 2005. Position: retail salesperson.
Reception and display of goods. Assisting customers in choosing products. Working at the cash register, working with financial statements.
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Education
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Basic - secondary specialized. MPEC (Moscow Industrial and Economic College), from 2002 to 2006. Specialty: merchandising. |
Foreign languages
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English: beginner. |
Professional skills
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- Knowledge of the rules for organizing a sales area, the principles of zoning retail space;
- Assessing the efficiency of using retail space;
- Knowledge of the basic principles of displaying goods in technical specifications in relation to goods of different categories;
- Experience in product promotion, organizing advertising support;
- Placement of advertising media (leaflets, posters, booklets, labels, product models, etc.);
- Monitoring the level of sales of sponsored goods, promptly changing tactics;
- Control of inventory balances in the warehouse and timely replenishment of inventory;
- Maintaining analytical reporting, monitoring the actions of competitors;
- Confident PC and cash register user.
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More information
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Sociable, stress-resistant.
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By entering your full name, date of birth and other personal information in the appropriate fields, fill out the “Work Experience” section. In the appropriate fields, indicate your position, information about the employing company, and briefly list your main responsibilities and achievements.
It is better to describe the responsibilities of a merchandiser in a resume as specifically as possible, using numbers.
For example:
- visited 3 retail outlets per day according to the route sheet;
- laid out goods (pasta, cereals, spices, cheeses) according to company standards - more than 200 items at each point;
- checked the expiration dates of the goods, the availability and relevance of price tags;
- controlled the volume of inventory - more than 200 units daily;
- monitored the progress of promotions;
- controlled the availability and relevance of promotional materials (2 racks at each outlet);
- submitted photo reports to the supervisor every day.
Use the opportunity to highlight your professionalism and interest in the profession by filling out the “Key Skills” section. In your resume, name the skills that form the basis of a merchandiser’s activities. For example:
- experience in a retail food chain - 2 years;
- knowledge of the principles of merchandising, the basics and specifics of the display of food and non-food products;
- skills of economic analysis;
- knowledge of merchandising programs: “Spaceman” or “Space Planning”, “Autocad”;
- Good communication skills, ability to work effectively both independently and in a team.
Describe your achievements using as specific language as possible, preferably using numbers. “According to the results of marketing research, the stands I designed in the Mega Mall shopping center were recognized as the most visited company stands in the city (more than 300 people per day)”; “I became a finalist in the company’s internal competition for the best stand.”
All other information relevant to the desired position should be entered in the “Additional Information” field. If your personal qualities help you in your work, give an example: “Result-oriented and high efficiency allow me to work effectively even at the end of a busy day.” What other personality traits of a merchandiser are important to employers? These are punctuality, accuracy, attentiveness, activity, creativity, determination, decency, independence, and diligence. If you have any of these qualities, it makes sense to add them to your resume.
The main meaning of the French word "résumé" is "a summary of the essence." All information must be reliable: no deception! At the same time, a good resume is not overloaded with details, and reading it does not take much time.
If you have photographs of display cases or shelves in your sales area that you have designed, we recommend choosing the most representative ones, creating a portfolio and adding it to your resume.